Current Open Positions

Director of Digital Marketing
DIGITAL MARKETING DIRECTOR

Digital Marketing Director responsibilities include:

  • Develop strategies for organic traffic growth and frameworks for repeatable success.
  • Drive and manage monthly optimization tactics for organic and paid advertising campaigns.
  • Develop PPC strategies’.
  • Oversee and drive onsite and offsite content strategy and development to improve SEO and UI.
  • Oversee the development of email marketing initiatives, from strategy through implementation and optimization.
  • Drive conversion rate optimization across all campaigns, such as email marketing, organic, PPC ads and landing pages.
  • Track and understand key digital marketing metrics, analyze campaign performance and optimize based on insights to increase conversions.
  • Create accurate estimates for new business and incremental revenue opportunities.
  • Assist in the development of new product offerings.
  • Develop budget and digital marketing solutions for multiple initiatives to drive customer acquisition, engagement, monetization and retention.
  • Identify and apply industry trends and insights that help to optimize campaign performance.
Qualifications required:

  • At least six years of experience in digital marketing
  • HTML, CSS, PHP, JavaScript, Expression Engine
  • Ability to do live troubleshooting of websites
  • Google Adwords certification required
  • In depth knowledge of integrated marketing and digital disciplines
  • Proven success as a manager and leader of high-performing teams
  • Strong familiarity with analytics and analysis of complex datasets

Join the Petro Guardian Team

Petro Guardian is a dynamic workplace. Our team members are valued, well-compensated and fit our culture of customer focused service. Excellence, pride in a job well done and an insistence on quality are the only traits we single out in our search for team members. No matter what you believe or where you come from, if you possess these traits, we may have a home for you.

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